ROLE
creative direction
web design
art direction
strategy
AGENCY
Pyramid Communications
Seattle Theatre Group (STG Presents)
DIGITAL ANNUAL REPORT
Create a digital annual report that increased site visits compared to the previous year for Seattle Theatre Group. The approach focused on releasing the annual report in three segments throughout the year, from October 2014 – early summer 2015. Each segment correlated to increased traffic through STG’s main website.