PRINT + DIGITAL ANNUAL REPORT, 2016

In celebration of the 45th anniversary of Bristol Bay Native Corporation, the company’s leadership wanted to use its annual report as a cornerstone piece to let shareholders know about the legacy of vision and leadership that has sustained BBNC through good times and bad.

We developed a story around the attributes that define successful start-up businesses—clarity, courage, culture, generosity, resilience, and vision. We used each attribute to illustrate the different ways BBNC has demonstrated an entrepreneurial spirit through the years. We wanted to push the client to think beyond the print piece and explore a different medium to reach new audiences. I led the development of an online digital experience that served as a companion piece to the print report. BBNC’s annual report package won first place in the Alaska PRISM Awards.